New York-based sex and cannabis club New Society for Wellness, or NSFW, also saw membership jump. Daniel Saynt, self-described chief conspirator of NSFW, said the club's membership doubled during the pandemic to over 6,000. Some days, NSFW receives 50 to 100 applications for new members.

Saynt attributed at least some of this growth to the club's virtual parties over the pandemic, where non-New Yorkers had a chance to experience what NSFW had to offer (albeit, through a screen).

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